March to December 2025, on $37,871 of spend
| Metric | Value |
|---|---|
| Overall ROAS | 10.6x |
| Conversions | 1,111 |
| Peak ROAS | 32x, Black Friday week |
| Black Friday week revenue | $122K |
| Black Friday week spend | $2,498, 123 orders |
FOR E-COMMERCE BRANDS SELLING ACROSS MARKETS
Find which market is leaking margin across your ads, checkout and fulfilment.
Receive your audit within 72 hours of sharing your brief and required account access.
One-time fee · No monthly retainer
PLATFORMS WE REVIEW
Shopify
Gemini
Shopify
GeminiOUR EXPERIENCE
E-commerce brands across fashion, footwear, food, beauty and home.






RESULTS
Results from US and Gulf e-commerce engagements, shown as reported.
March to December 2025, on $37,871 of spend
| Metric | Value |
|---|---|
| Overall ROAS | 10.6x |
| Conversions | 1,111 |
| Peak ROAS | 32x, Black Friday week |
| Black Friday week revenue | $122K |
| Black Friday week spend | $2,498, 123 orders |
Return on ad spend by period
September to December 2025, against May to August
Sessions +48%, sales +42%, orders +68%, conversion rate +19%.Founder-led video ads, ad-level view
Best ad: 27 purchases at $41.04 each. Ad names cropped out.With customer acquisition cost down 52%
| What changed | Detail |
|---|---|
| Store | Conversion fixes |
| Product feed | Merchant Center titles rebuilt |
| Meta | Two-campaign funnel, 12 months and running |
Campaign view, 1 January to 28 July 2025
AED 284,974 conversion value at AED 43.28 per conversion. Campaign names cropped out.Advantage+ Shopping ad set, 1 February to 31 December 2025
AED 178,832 spent, 1,677 purchases, AED 1.12M purchase value.In six months, acquisition cost down 50%
| What changed | Detail |
|---|---|
| Range | 18+ brands in one funnel |
| Targeting | By condition: flat feet, arch support |
In three months, acquisition cost down 44%
| Metric | Before | After |
|---|---|---|
| Revenue | Unstable | 2x, consistent each month |
| Acquisition cost | High | −44% |
| Funnel | Flat | Video plus conversion campaigns |
Swipe or drag to see every result →
| Category | Region | Headline result |
|---|---|---|
| Luxury furniture and art | USA | 3x revenue, ROAS 2x to 11x as spend scaled |
| Barefoot footwear | UAE | 4x revenue, acquisition cost down 52% |
| Multi-brand comfort footwear | UAE | 7.4x revenue in six months, acquisition cost down 50% |
| Premium fitness | UAE | 2x revenue, acquisition cost down 44% |
Historical client results from separate engagements. Not a promised audit outcome.
WHAT WE CHECK
A single number can hide the markets that lose money.
Currency, duties, payment and delivery can end the order in a new market.
You count orders without knowing what each market costs to win and deliver.
WHAT IS INCLUDED
Check search and product visibility market by market.
Review local-language queries and answer coverage on Google and in AI answers.
Review localisation, duties, payment and delivery friction.
Review Meta, Google and other relevant ads for market budgets, offers, feeds and acquisition cost.
Check that CAC, conversion and margin are defined and recorded for each market.
Follow buyers through trust, price, currency and cross-border checkout to find gaps.
Check local response, retention and repeat purchase.
Your audit includes findings and recommendations. Implementation and ongoing management are agreed separately.
Get my audit · US$59 ↗WHAT YOU RECEIVE
See which markets earn their acquisition cost and which do not.
Get recommended changes for your campaigns, store and fulfilment, in order.
Know which market-level numbers to track and changes to test.
HOW IT WORKS
Choose the audit for your business.
7 areas reviewedShare your goals, website and required account access.
The delivery window starts hereReceive your audit within 72 hours of sharing your brief and required account access.
A prioritised action planA REPORT YOU CAN USE
Approx. 75–100 pages; depth depends on access and data. Six spreads show format, not completed findings.
Swipe or drag to inspect all six spreads →
THE START POINT
Receive your audit within 72 hours of sharing your brief and required account access.
Payment → brief and access → review → report.
Payment alone does not start the 72-hour clock.
TESTIMONIALS

“From the very second month, [YARD] tripled our revenue and has consistently kept our sales thriving ever since! … We couldn’t ask for a better partner!”

“The YARD offers full stack work from UX to Retention. They committed to a business strategy that began with existing site revamps and other efficiencies for increasing conversions and customer experience. We have observed business and brand growth with them.”

“Plan of diversifying budget to multiple ad accounts. Increased order count by 40% in under 1st month.”
FAQS
E-commerce brands selling in more than one country that want to know which markets earn their acquisition cost.
Share your store, product categories, target markets and the required ad, analytics and store account access. Share business summaries without customer names or contact details.
We use the business information and account access needed to prepare the audit. Please do not include customer names, contact details or payment data in your brief.
A seven-area review, evidence and data-gap log, annotated findings, graphics and a ranked fix plan. Depth depends on the access and data available.
Receive your audit within 72 hours of sharing your brief and required account access. Payment alone does not start the delivery window.
The audit provides findings and a plan. Implementation, software setup and ongoing management are agreed separately.
Checkout is handled securely on Razorpay. The US$59 audit fee is a one-time payment and is non-refundable.
Use the priorities with your team or agency. Any follow-on services are scoped separately; a monthly retainer is not required.
AFTER THE AUDIT
Optional. A monthly retainer is not required.
Scope and pricing discussed separately.
Scope and pricing discussed separately.
Scope and pricing discussed separately.
Scope and pricing discussed separately.
US$59
One-time international audit fee
Receive your audit within 72 hours of sharing your brief and required account access.
Get my audit · US$59 ↗Secure checkout on Razorpay. The audit fee is non-refundable. Payment alone does not start the 72-hour clock.